Waves 002 for Asics.
In accordance with Paris Fashion Week, Unrated takes over the ASICS House with the second edition of WAVES. The concept: transforming the basement of ASICS House Paris, located just a stone’s throw from the Canal Saint-Martin in the 10th arrondissement of the capital, into a veritable temple of Japanese music. This event also showcases the new line of Asics Sneakers: the Asics Tiger using a new revolutionary gel substance. We produce a creative and interactive VR experience to entertain the young and trendy audience.
This project has been performed in cooperation with Unrated.